![]() Video ad spends to grow in India: Zenith Report India will see strong growth in video ad spends through FY22 despite the ravages of the pandemic, Zenith, the RoI agency of Publicis Media, said in its latest video entertainment report."We are delighted that Nestle has once again chosen us as their media partner and it's a clear endorsement of our strong ROI approach and ability to deliver marketing excellence and innovation," he said. Nestle India retains Zenith for its ₹700-cr media account Jai Lala, CEO of Zenith India, confirmed the development.Eureka Forbes awards ₹100-cr media duties to Zenith India This includes projects for Eureka Forbes that deal with performance marketing, digital, SEO, commerce, data, technology, analytics and insight transformation.The nadir which is directly opposite the zenith, has a zenith distance of 180° and the celestial horizon has a zenith distance of 90°. The angular distance from the zenith to any celestial body, in space, is called the zenith distance. According to astronomers, there is no zenith for a Sun’s position but to any observer, the Sun has reached its zenith if it is directly overhead. For example, when a person says that the Sun has reached its zenith, it is used to refer to the sun’s position in the sky. Zenith, in astronomy terms, is the point in the sky directly overhead. The opposite of zenith, that is the direction of the gravitational pull, is called the Nadir, at 180 degrees. ![]() Zenith is sometimes also used to refer to the highest point that a celestial body reaches during its orbit at a given point of observation. It is the highest point on the sphere and thus, the farthest up from the gravitational force.ĭescription: The term zenith is derived from an Arabic expression meaning direction of the head or path above the head. directly opposite to the gravitational pull. It is vertically opposite to the apparent gravitational force i.e. Definition: Zenith is the imaginary point that is directly above a particular location on the celestial sphere.
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